So I didn't think about it when I posted previously, but this question goes along pretty well with a story i'm currently working on and have had some trouble with myself. My OS story is in Fixed Attitude and I've labelled my notes on this section "Super Hero Fatigue" basically because everyone in the story experiences conflict from being tired of the super heroes. The Super Heroes are all over the television, books, magazines, cereal boxes, kids have super hero toys scattered all over the house, and the (adult) citizens are just tired of them. Part of the way the story looks external is how every time the heroes do battle with a villain they end up destroying sections of the city and making people late for work (I keep imagining the insurance premiums in this city, and the deaths caused by all the smashed buildings but i'm really trying to keep this a kid's story ) and because of their attitudes about the heroes, the citizens blame the heroes on things that really aren't their fault. And there's probably going to be a section where all the superhero memorabilia gets rounded up and thrown out and some new tv show replaces the Superhero show and some other group starts appearing in books and mags.
The source of this particular problem COULD be that the heroes are causing all this damage (that was the original idea for this story), but if the heroes stopped fighting with the villains, the villains would just destroy the city and the citizens would have the same problem with the city being destroyed. So instead, the source of the problem that I'm writing about is how the citizens are just tired of the heroes and end up blaming the heroes for things that really aren't their fault. The OS concern and goal is Contemplations, which I've got a couple of notes for and am still working out, but at least part of the Goal will be seen externally when the superheroes begin fighting against the villains in a different and much less destructive manner because of a change in the way they Contemplate during battle. So I guess the goal would be something like getting the Super Heroes to consider the needs of the citizens while stopping the villains. It's an internal goal, but has a strong affect on what happens externally.